We created a world which never existed yet exists.
Clothing made to last. Tested and improved.
Ouuma is a jewellery & clothing brand that merges its Tunisian heritage with contemporary design ethos.
A connection to both Maghreb culture and the vibrancy of a Western metropolis
Magazine
Sustainability through good quality
In fashion, true sustainability begins with quality. A well-made garment is not just an object to wear, but an investment in time - crafted to endure rather than to be...
Details in architecture
Tunisian architecture is a dialogue between history, climate, and craftsmanship. Across the medinas and coastal towns, facades tell stories through their textures and details. Whitewashed walls reflect the strong Mediterranean...
The fishermen of Tunis
In Tunis, the fishermen rise with the first light, their boats sliding gently into the Mediterranean. Their work is steady, patient, never rushed - a rhythm set not by clocks,...
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